Someone is making terrible Jacinda Ardern deepfake videos and they must be stopped

Can you figure out which of the above is the real Jacinda Ardern? Probably! But one day, that might not be true. There are many reasons to believe the internet shouldn’t exist. Social media empires exerting, intentionally or not, their control over sovereign governments. Baby Shark. Your aunt on Facebook. It pains me to give … Read more

NZ’s election, online: What did each party spend – and how effective was it?

Which parties spent the most on Facebook and Google, and was it really all worth it in the end? The election is over and the results are in: Labour swept the polls, National lost big, and the Greens and Act are set to return to parliament with an even bigger cohort of MPs than they … Read more

The Fold: The most eye-opening bits from NZ On Air’s latest report

In this edition of The Spinoff’s media podcast The Fold, Duncan Greive unpacks the most important data points from a seismic new report into audience behaviour. NZ on Air’s biannual Where are the Audiences? report is unique in the way it attempts to measure the behaviour of a diverse set of audiences across all media … Read more

Introducing the Ockhams-ready Spinoff book awards bingo card!

Pour some bubbly, stick some sausage rolls on a platter, and park yourself in front of the laptop – the lockdown Ockhams are being broadcast live tonight on YouTube. Courtesy of illustrator Toby Morris, we have just the thing to complete your viewing experience. Tonight, the 2020 Ockham New Zealand Book Awards ceremony goes live … Read more

From recorders to records: Matt Mulholland is a serious musician

The Wellington-based musician’s new album is the culmination of 10 years of memories, YouTube, and jazz school. It’s been over a decade since ‘My Heart Will Go On – Recorder by Candlelight’ was uploaded to YouTube. It is a work of exceptional craftsmanship. The soft focus, the notes pitching in just the wrong places, and … Read more

The decade in media: How the mighty have fallen and broken both their arms

Looking back on 10 years which saw New Zealand’s media transform from a position of near-limitless power and influence to the deeply humbled reality of today.  At the end of 2009 I had resigned from my first good job, convinced that print media was finished. The good job was as editor of Real Groove, a … Read more

Why the Shane Dawson and Jeffree Star YouTube series is a big deal

At the start of the month, a makeup launch broke the internet and sold out of over a million products in under an hour. Alex Casey and Jihee Junn dissect the YouTube documentary series that led to its success.  https://www.youtube.com/watch?v=ZywVlyogLYM&t First off, who is Jeffree Star? Who is Shane Dawson? Jeffree Star is an internet … Read more

Five interesting takeaways from a survey on how NZers consume media

Where do we watch content, what do we want from it, and how do we view New Zealand news? Here’s what we learned from NZ On Air’s latest survey on identity, culture and the media.  We still like to watch free-to-view TV Despite the lingering doom and gloom around linear television, almost three-quarters of respondents … Read more

Meet the Dunedin woman who wrote her dissertation about YouTuber Logan Paul

Alex Casey talks to Henessey Griffiths, a 22 year-old Dunedin student who just finished her dissertation about one of Youtube’s most controversial stars.  Content warning: this article contains mention of suicide, please take care Yesterday afternoon in Dunedin, honours student Henessey Griffiths sent a tweet that was a year (or rather, five days) in the … Read more

Google on the next phase of the Christchurch Call

Tech companies are stepping up their efforts around the Christchurch Call to action against online extremism. Ross Young, head of Public Policy and Government Affairs for Google New Zealand, outlines what his organisation plans to do. Prime Minister Jacinda Ardern rallied the world after the atrocity of the Christchurch terror attack using compassion, ambition and … Read more

‘I have to delete my channel because of perverts’: the YouTube hypnotists targeting children

Since writing about adults with fetishes exploiting children on YouTube, David Farrier has become familiar with the reality for kids on the wild west of YouTube. He explores the troubling subculture of videos targeting children created by adult hypnotists. “Um… goodbye YouTube. I’m serious. I have to delete my channel because of perverts,” says James … Read more

Stop outsourcing the regulation of hate speech to social media

Decisions about what speech gets regulated should made by the people affected by these rules. That’s the whole point of democracy, write two Canadian professors. When it comes to dealing with online hate speech, we’ve ended up in the worst of all possible worlds. On the one hand, you have social media platforms like Facebook … Read more

The Bulletin: A day for remembrance

Good morning, and welcome to The Bulletin. In today’s edition: Remembrance service in Christchurch to be broadcast nationwide, skepticism about social media extremism crackdown, and warnings made before bridge collapsed. All eyes will turn to Christchurch today once more. A National Remembrance Service will be held to mark two weeks since the mosque attack, which took 50 … Read more

Who in the name of what is Jojo Siwa?

Alex Casey can’t stop watching Jojo Siwa’s vlogs on Youtube. With the documentary Jojo Siwa: My World arriving to Lightbox this month, here’s your much-needed introduction to a young internet sensation. Most nights I find myself falling down a Jojo Siwa rabbit hole, lying on my side with 400 chins as I let vlog after … Read more

My YouTube Party of Five: Jihee Junn

My YouTube Party of Five is a new series in which we invite people to share their five favourite YouTube videos, the ones hold closest in their heart, the ones they’ll play at 2am while drunk at a party. This week: Spinoff staff writer Jihee Junn. My kind of party is a YouTube party – … Read more

How NZ advertisers got unwittingly linked to a child porn racket on YouTube

Two years after David Farrier helped to unearth the exploitation of children on YouTube, the sexualisation of children on the platform continues – and NZ companies are inadvertently appearing alongside it. Oskar Howell reports. New Zealand businesses are advertising their goods and services alongside softcore pornographic videos on YouTube; they just don’t know they’re doing … Read more

We asked a competitive eater how best to tackle a buffet

Alex Casey chews on the serious issues with Nela Zisser, competitive eater and YouTube sensation. Nela Zisser is planning her next big meal: an entire block of butter. Or perhaps three kilos of fish and chips. Or perhaps another attempt at eating 100 McDonald’s cheeseburgers. Despite the YouTube star being six years into her competitive … Read more

My YouTube Party of Five: Sam Brooks

My YouTube Party of Five is a new series in which we invite people to share their five favourite YouTube videos, the ones hold closest in their heart, the ones they’ll play at 2am while drunk at a party. This week: Sam Brooks. “Something bad, something good, or something funny?” Whenever I’m hosting a gathering … Read more

The Bulletin: Biggest ever boost to minimum wage

Good morning, and welcome to The Bulletin. In today’s edition: Biggest ever boost to minimum wage announced, Gerry Brownlee was well aware spy firm had been hired in CHCH, and Andrew Little talks about Google meeting. The minimum wage will jump by the largest single increase in history, from April 1 next year. The NZ Herald reports … Read more

It’s time YouTube and Google stopped profiting from porn with kids in it

After writing about fetish videos involving kids on YouTube two years ago, the problem has only got worse, writes David Farrier. Way worse. When will Google do something about it? Editor’s note: While we have endeavoured to protect the identities of the children involved, we recognise that by publishing this story their privacy may be … Read more

While we rage against the evils of media, Silicon Valley’s titans pollute our lives

We love to hate the media but it’s social media we should be concerned about, writes Danyl Mclauchlan. About halfway through Before Sunrise – a 1990s romantic comedy that has the same significance for Gen-Xers as the Vietnam war did to the Boomers and Harry Potter does for Millennials – Jessie and Celine, who are adrift … Read more

Get ready with the On the Rag team (WATCH)

How hard can it be to film a Youtube beauty tutorial? The On the Rag team share their makeup expertise.  Everyone knows that one of the greatest Youtube genres was On the Rag is ‘Chit Chat Get Ready With Me’, a beautiful format where beautiful people put on their beautiful makeup beautifully while you sit there … Read more