The Social Club

NZ influencers are spreading dangerous misinformation and there’s little we can do about it

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Down the rabbit hole and onto Instagram Stories, some of New Zealand’s most popular influencers are now regularly using their platforms to peddle fake news and conspiracy theories that could endanger public health. Jihee Junn finds out what consequences, if any, there are for those actively spreading mistruths. When the government announced Auckland would be … Read more

How the Social Club is helping influencers take over the advertising world

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Business is Boring is a weekly podcast series presented by The Spinoff in association with Callaghan Innovation. Host Simon Pound speaks with innovators and commentators focused on the future of New Zealand, with the interview available as both audio and a transcribed excerpt. This week, he talks to Georgia McGillivray about harnessing the power of social media influencers. Influencer … Read more