How to op shop – the beginner’s guide to finding a bargain gem

Summer reissue: Buying secondhand clothing is one of the best ways to refresh a wardrobe without spending wads of money or contributing to the wasteful fast fashion industry. But there’s a fine art to finding pieces that are worth your time. First published August 2, 2020 I’ve never been hunting but I imagine, in a … Read more

After years in black, I braved dressing in glorious colour – and found myself again

It’s called ‘dopamine dressing’, and it promises to make you feel happier with just the change of an outfit. The notoriously colour-allergic Emily Writes took the plunge. Many years ago a New Zealand designer told me clothing is like Christmas wrapping: the gift is you. There have have been billions of words talking about fashion, … Read more

Ingrid Starnes is imagining a new future for fashion – make fewer clothes

Earlier this year, Ingrid Starnes was forced to close all its retail stores after Covid-19 severely disrupted its business. Now the fashion label is embarking on its next chapter with a brand new business model – one which promotes an honest and sustainable future for fashion, writes Ingrid Starnes managing director Simon Pound for Ensemble. … Read more

Meet Marama Davidson’s secondhand stylists

Prime minister Jacinda Ardern has long championed high-end locally-made fashion, she wore local brand Maaike at her election night party. Green Party co-leader Marama Davidson has recently started taking a different route with her wardrobe – choosing instead a secondhand suit for her election night appearance. In the past few years, Instagram has become one … Read more

The New Zealand designer behind Rihanna’s lingerie has gone solo

Chloé Julian’s been supporting boobs for years under big names like Stella McCartney and Agent Provocateur. Now, home in New Zealand, she’s launched Videris, a lingerie line that focuses on comfort over everything. After 15 years working in the lingerie industry, Hamilton-raised Chloé Julian knows the ins and outs of bras and knickers more than … Read more

How to op shop – the beginner’s guide to finding a bargain gem

Buying secondhand clothing is one of the best ways to refresh a wardrobe without spending wads of money or contributing to the wasteful fast fashion industry. But there’s a fine art to finding pieces that are worth your time. I’ve never been hunting but I imagine, in a lot of ways, it’s similar to shopping … Read more

How a local fashion label has used lockdown to give back to its customers

Business is Boring is a weekly podcast series presented by The Spinoff in association with Callaghan Innovation. Host Simon Pound speaks with innovators and commentators focused on the future of New Zealand. This week he talks to Emily Miller-Sharma, general manager at Ruby. One of the nicest things to come out of lockdown is a … Read more

The highs and lows of running fashion label I Love Ugly

Business is Boring is a weekly podcast series presented by The Spinoff in association with Callaghan Innovation. Host Simon Pound speaks with innovators and commentators focused on the future of New Zealand. This week he talks to Valentin Ozich, founder of I Love Ugly. The fashion industry isn’t an easy one to break into. Very … Read more

Outland Denim: How a pair of pants on Meghan Markle helped create more than 40 new jobs

Business is Boring is a weekly podcast series presented by The Spinoff in association with Callaghan Innovation. Host Simon Pound speaks with innovators and commentators focused on the future of New Zealand. This week he talks to James Bartle, founder of ethical clothing brand Outland Denim. Right now, you’re probably wearing something you’re not super … Read more

The ‘fatshion’ label making ethical clothes for fat people

Most labels for bigger people aren’t plus-size enough and the larger price tags that go them are “bullshit”, a new Wellington business owner says. A Wellington fashion entrepreneur says the “fat tax” charged on larger sizes is one of the drivers propelling her to build her own plus-size clothing line. House of Boom is Joanna … Read more

Eight simple rules for being a woman and wearing clothes in public

In the same week that a woman was told her bikini was “inappropriate” to wear at an Auckland pool, Alex Casey provides some much-needed reminders for women wearing clothes everywhere.  Women, you probably already know this but… you’re wrong. Your clothes are wrong, your togs are wrong, whatever you are wearing on your head is … Read more

How Asuwere is helping men stay on top of their threads

Business is Boring is a weekly podcast series presented by The Spinoff in association with Callaghan Innovation. Host Simon Pound speaks with innovators and commentators focused on the future of New Zealand, with the interview available as both audio and a transcribed excerpt. This week: men’s clothing subscription company Asuwere.  Dollar Shave Club, My Food … Read more

The Christchurch-based startup making caps from scraps

Every week on The Primer we ask a local business or product to introduce themselves in eight simple takes. This week we talk to Offcut founder Adrien Taylor whose company takes fabric scraps destined for landfill and turns them into hats instead. ONE: How did Offcut start and what was the inspiration behind it? I started the … Read more

Kirihimete gift guide: how to support Māori businesses and makers this Christmas

Need some last minute Christmas present ideas? Why not support Māori-owned business while you’re at it?  Cards, prints, art and stationary There are lots of artists and designers making beautiful products that not only look great but also showcase te reo Māori. Tuhi make planners, and maramataka journals to record your low and high energy … Read more