For the love of ugly fruit, a Hawke’s Bay juice company has a solution

Hawke’s Bay juice makers The Apple Press say they don’t care about looks, just “good taste and low-waste”. Jihee Junn talks to co-founder Ross Beaton about how his innovative juice company came about.  ‘You eat with your eyes first’ is how the old adage goes, with science proving over the years that visual stimuli really … Read more