The year’s most entertaining ad complaints rubbished by the ASA

From eggplant emojis and twerking llamas to sweaty anthropomorphic butts, we present some of the most fascinating, hilarious and outrageous complaints dismissed by the Advertising Standards Authority (ASA) from 2019 to now. Avocadon’t (January 2019) The ad: In this ad from Specsavers, a man gets ready to join a cricket match, but when he reaches … Read more

The absurd history of period advertising in New Zealand

Alex Casey takes a look back at the period ads of the late 90s and early 2000s, with the help of advertising guru Jill Brinsdon.  These days I can time my targeted ads for menstrual products like clockwork. Period trackers, bleedable underwear and menstrual cups all flood in on Facebook and Instagram several days before … Read more

A brief history of New Zealanders getting mad as hell about period ads

Alex Casey combs through the most furious complaints made to the ASA about sanitary product advertising.  In preparing for the period-themed episode of our new webseries On the Rag, I found myself watching a lot of old tampon, pad and liner ads. Remember the one where the lady uses a pad to clean up spilt … Read more