The Influencers: meet the social media stars who sell their celebrity (WATCH)

Whether they’re sharing beauty tutorials or performing pratfalls for the camera, social media influencers tend to have one thing in common: they want us to buy things. In a video collaboration between Frame News, Wrestler and The Spinoff, we look at influencers, and the powerful marketing industry behind them.  Almost as soon as we had … Read more

Think Māori can’t be racist? Jimi Jackson’s blackface stunt proves otherwise

When a brown-skinned man darkens his face and jokes about being black, that’s colourism – the belief that people with dark skin are inherently inferior to those with lighter skin – in action, writes Miriama Aoake. This is an edited version of a post which first appeared on Medium.com. Last week Jimi Jackson (Te Āti Haunui-a-Pāpārangi), … Read more

Shocker: Turns out Jimi Jackson’s a misogynist bully too

New Zealand woke up to the presence of a huge new internet celebrity this week thanks to the controversy around Jimi Jackson’s ‘blackface’ imagery. But a gross reply to a woman who commented on the image suggests his attitude to women is disastrous too, says Alex Casey. Who would have thought it would only be … Read more