Jamie WhitingJamie Whiting

Jamie Whiting is the managing director of Barkers Clothing. He's been involved in the apparel retail industry for 27 years.

The revival of an NZ menswear icon

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Barkers CEO Jamie Whiting writes about turning around an iconic NZ business – and a new mission to make it sustainable. This story originally ran in Barker’s 1972 magazine under the title The New Barkers In 2008 it’s fair to say I was burnt out. I had started working at Hallensteins straight out of high … Read more

How to make men like shopping

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To mark 4 Days of Fashion in the City, four of downtown Auckland’s fashion personalities are sharing their experiences of the industry. Today, Barkers’ managing director Jamie Whiting, discusses the changes technology has brought to bricks and mortar retail.   The changes for fashion retailers in the last decade, but particularly the last three to … Read more