Since becoming an at-home father, Adam Mamo has been on a desperate search for his masculinity – after all, he keeps being told it’s gone missing. First published on 18 June, 2018 You needn’t look far back in time to when being a stay-at-home dad wasn’t really a thing. Early practitioners of this dark art … Read more
Rating your Kiwi Childhood is all about looking back on your formative experiences as a little kid in the 1980s and a bigger kid in the 1990s. This week, Adam Mamo tackles the joy of going to the local dairy with $2. Every suburban kiwi kid had a local dairy growing up. Much like European coffee … Read more
Adam Mamo’s new series ‘Rating your Kiwi Childhood’ is all about looking back on your formative experiences as a little kid in the 1980s and a bigger kid in the 1990s. Today, Adam tackles the highs and very low lows of Saturday morning sport. Love it or hate it, kids sport is a Kiwi institution. … Read more
Since becoming an at-home father, Adam Mamo has been on a desperate search for his masculinity – after all, he keeps being told it’s gone missing. You needn’t look far back in time to when being a stay-at-home dad wasn’t really a thing. Early practitioners of this dark art were seen merely as fathers without … Read more
Adam Mamo knew that part of being a dad was being able to do dad jokes. This is his inspiring story of how he discovered his inner dad comedian. I thought it would just happen. I’d witness the birth of my first child and my head would click suddenly to the side twice and I’d … Read more
Our stay at home dad columnist Adam Mamo on the joys and challenges of being a stay at home dad. Many months ago I switched dad codes from the full time employed variety to the stay at home type, for a toddler and a baby. The swap not only brought significant challenges but also regular … Read more
At-home dad Adam Mamo is sick of advertising around parenting brands. Why, he asks, does everything have to be so gendered? Being a new parent is stressful, and becoming a fresh target for incessant parent-focused advertising only makes it more so. The very worst ads try to cultivate fears about your child’s health and development, … Read more