freedom kids

Emily Writes: There’s no war on fun and cotton wool culture is bullshit

by

We keep hearing that Kids These Days are mollycoddled and risk-averse, but is that really true? And guess who gets blamed when kids do take risks and things go wrong? This generation aye? They don’t let their kids climb trees and they can’t play bullrush. No lolly scrambles either! In my day I used to … Read more

The Primer: the gender-neutral clothes freeing kids from stereotypes

by

Every week we ask a local business or product to introduce themselves in eight simple takes. This week we talk to Freedom Kids‘ Rachel Hansen who wants to help break gendered stereotypes among children – one ethically-produced, gender-neutral piece of clothing at a time.  ONE: How did Freedom Kids start and what was the inspiration behind … Read more