KiwiSaver is ‘nudge’ theory in action, but is it a nudge too far?
One of the originators of ‘nudge’ theory – the idea that small prompts can have big effects on behaviour – was this week awarded the 2017 Nobel prize for economics. But not all nudges are created equal, argues the New Zealand Initiative’s Jenesa Jeram. What is the difference between automatically enrolling workers in KiwiSaver and … Read more