From travelling the world pondering her existence to convincing a Swedish furniture giant to back a venture looking at the future of living, Carla Cammilla Hjort has lived several lives. Hjort, who is speaking at the Future of the Future conference next month, told Charles Anderson her story. Carla Cammilla Hjort grew up as a … Read more
Every week on The Primer we ask a local business or product to introduce themselves in eight simple takes. This week we talk to Jenny Etherington who, along with her partner Thomas Mortimer, founded Solvej (sool-vay) Swings – makers of sustainable and long-lasting swings for babies and toddlers. ONE: How did Solvej Swings start and what was … Read more
The Swedish retail monster is coming to New Zealand, but amid all the excitement, its greatest asset has been left in the shadows. No longer: here we celebrate the unique culinary experience that is eating at IKEA. Even though globalisation has had its slimy tentacles tightly gripped around Aotearoa for some years now, we still … Read more
You might be excited about IKEA’s possible (though far from guaranteed) arrival on this country’s shores – but just wait until your first self-assembly chest of drawers, writes Elle Hunt in the latest instalment of her series on life as a NZ expat. Congratulations, New Zealand, on your impending Ikea. I wish you all the … Read more
After seeing so many reports over the years of the Swedish flatpack furniture giant coming to New Zealand, business editor Maria Slade is having a crisis of faith. I stopped believing in Santa Claus and the Tooth Fairy some time ago. Likewise, I do not believe IKEA is coming to New Zealand. My editor points … Read more