Bill KertonBill Kerton

Bill Kerton has spent 35 years in broadcasting as a copywriter, presenter, sound engineer and programme director in radio, and as a writer, director, voiceover and script editor in television.

The case for running advertising on RNZ

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Advertising doesn’t have to ruin a radio station, says former bFM programme director Bill Kerton. In fact, it can make it stronger. In the mid 1990s I found myself programme director at Auckland’s 95bFM. You couldn’t have found a more intense, dedicated group of creative, free thinking, anti-establishment wankers if you tried – yet we … Read more